BLAST by LangInnov

Project Type

Visual Identity, Graphic Design

Visual Identity, Graphic Design

My Role

Graphic Designer, Illustrator

Graphic Designer, Illustrator

Client

Langinnov / BLAST Bilingual

Langinnov / BLAST Bilingual

Character illustrations, graphic design, and visual branding for a tech startup. The app is aimed to assess bilingual children on where they need more assistance in their education, with story driven lessons and games.

Project Overview

BLAST Bilingual is a research-based assessment platform (created by LangInnov) that provides literacy development materials to support the growing population of multilingual learners in the United States.

BLAST Bilingual is a research-based assessment platform (created by LangInnov) that provides literacy development materials to support the growing population of multilingual learners in the United States.

Scope of Work

My role was to redesign the Langinnov website and developing the BLAST/Langinnov visual identity. This case study includes some examples of the deliverables I created, built within the visual language that I developed (social graphics, brochures, newsletters, instructional videos).

My role was to redesign the Langinnov website and developing the BLAST/Langinnov visual identity. This case study includes some examples of the deliverables I created, built within the visual language that I developed (social graphics, brochures, newsletters, instructional videos).

Logo Design & Colors

I redesigned the Langinnov Logo (includes monochrome, knockout logo, favicon, and logo lockup with BLAST). The primary colors include many of the colors used in the BLAST logo, app, and character illustrations.

Secondary Branding Assets

Photography Treatment

Website Design

Logo Design & Colors

I redesigned the Langinnov Logo (includes monochrome, knockout logo, favicon, and logo lockup with BLAST). The primary colors include many of the colors used in the BLAST logo, app, and character illustrations.

Secondary Branding Assets

Photography Treatment

Website Design

Deliverables

I included some examples of a handful of assignments I delivered, which used the brand guidelines I developed (outlined in slides above). The deliverables include social media post templates, newsletter designs, flyers to recruit students for testing the app prototype, and a brochure (circulated during a business conference for potential donors). The newsletter contents as well as pitch decks I designed are available upon request.

I included some examples of a handful of assignments I delivered, which used the brand guidelines I developed (outlined in slides above). The deliverables include social media post templates, newsletter designs, flyers to recruit students for testing the app prototype, and a brochure (circulated during a business conference for potential donors). The newsletter contents as well as pitch decks I designed are available upon request.

Social Media Templates

I designed templates for the BLAST social media (mainly Instagram, but also included LinkedIn and Facebook) and I managed the social media posts on a regular basis.

I designed templates for the BLAST social media (mainly Instagram, but also included LinkedIn and Facebook) and I managed the social media posts on a regular basis.

Brochure

I executed this brochure from design to print, it was a trifold brochure that was circulated during a business conference. The brochure listed reasons that the BLAST app is necessary for equity in education for children, and contained information for educators to allow the BLAST demo to be tested at their schools.

I executed this brochure from design to print, it was a trifold brochure that was circulated during a business conference. The brochure listed reasons that the BLAST app is necessary for equity in education for children, and contained information for educators to allow the BLAST demo to be tested at their schools.